![]() ![]() Spending on children’s mental health services fell by nearly £50 million. Tuition fees had risen to nearly three times the amount they were before, sparking widespread student protests. Things weren’t all that great back then, especially for teenagers and young people. Simone is right to acknowledge that we’re looking at the early 2010s through rose-tinted specs. Simone says a similar thing: “It’s easier to see the past through rose-tinted glasses than deal with the dystopian world we seem to be living in right now.” “Unable to imagine a coherent future, we revert to a nostalgic mode of utopian longing,” she explains. Yallop agrees that our current reality is making us yearn for an idealised version of the relatively near past. Libby explains that younger Gen Z have been feeding off this wistfulness: “The rise in 2014 nostalgia has made some younger people feel like they missed out.” “Many of us are finding our old clothes in our wardrobes or looking at old posts out of boredom and reminiscing about the good times,” she says. Gosia thinks lockdown is making us prone to nostalgic feelings, even those from just seven years ago. “2014 is in the past and will stay in the past.”īut why is this trend having a moment now? After all, 2014 is hardly “retro”. “Even though we can do our best to recreate the style and trends of the time, no one will ever be able to truly relive the early 2010s,” she says. Libby agrees that the 2014 trend is more about Gen Z’s interpretation of the era, rather than an accurate representation of what things were really like. ![]() “The internet lets you collapse contexts, remix eras as you choose, divest from the original source material and play fast and loose with attribution and authorship.” Still, Yallop thinks it doesn’t really matter. ![]() Even Tumblr had passed its “golden era” by 2014 – a year after the platform was sold to Yahoo! Inc for $1.1 billion. Some of the other markers, like American Apparel or liquid eyeliner, were trends that arguably peaked a decade prior, in the mid to late 2000s. Fishnets have been cool for literally a hundred years. Nose piercings have been around since the rise of the punk scene in the 70s and 80s onwards, as have Doc Martens. The thing is, a lot of the aspects of teen culture cited in these 2014 videos aren’t necessarily exclusive to that year. “I wish I had been old enough to experience it all.” “It was an extraordinary time for music and pop culture,” she says. She was inspired to make the video after 5SOS released a new album last year, prompting her to look back on the band’s mid-2010s heyday. In one of her TikTok videos, she imagines what life might have been like if she had been older, attending 5SOS gigs in distressed, high-waisted Levi shorts. While Simone and Gosia look back fondly at their lived experiences, Libby just wishes she could have been a teenager at the time. Unlike zillenials Simone and Gosia, Libby was just 11 in 2014. ![]()
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